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Making health communication programs work : a planner's guide

https://libraries.phsa.ca/permalink/catalog16269

http://www.cancer.gov/pinkbook

http://www.cancer.gov/publications/health-communication/pink-book.pdf

U.S. National Cancer Institute. Bethesda, MD: National Cancer Institute , 2002?. rev. ed. (Book, Online)
Audience
Professional
Agency
BC Cancer Agency
Location
Internet
URL Notes
Available at https://www.cancer.gov/resources-for/hp#education.
Title
Making health communication programs work : a planner's guide
Alternate Title
Pink Book
Corporate Author
U.S. National Cancer Institute
Edition
rev. ed.
Place
Bethesda, MD
Publisher
National Cancer Institute
Year Published
2002?
Subjects
Health Education - methods
Health Education - organization & administration
Health Promotion - methods
Health Promotion - organization & administration
Writing
Patient Education as Topic - standards
Program Development
Program Evaluation
Persuasive Communication
Communications Media
Public Relations
Language
English
Material Type
Book
Online
Agency
BC Cancer Agency
Location
Internet
URL
http://www.cancer.gov/pinkbook
http://www.cancer.gov/publications/health-communication/pink-book.pdf
URL Notes
Available at https://www.cancer.gov/resources-for/hp#education.
Audience
Professional

Making health communication programs work : a planner's guide

https://libraries.phsa.ca/permalink/catalog16226
U.S. National Cancer Institute. Bethesda, MD: National Cancer Institute , 1992. (Book) — 1 copy, 1 available
Audience
Professional
Agency
BC Cancer Agency
Location
Vancouver Library
Call Number
WA590 M236 1992
Also known as the Pink Book, discusses specific steps in program development and includes examples of their use. Expands upon and replaces two earlier publications titled "Pretesting in health communications" and "Making PSA's work". Sources of additional information on each subject are included …
Title
Making health communication programs work : a planner's guide
Alternate Title
Pink Book
Corporate Author
U.S. National Cancer Institute
Place
Bethesda, MD
Publisher
National Cancer Institute
Year Published
1992
Physical Description
vii, 131 p. : ill. ; 28 cm.
Series
NIH publication no. 92-1493 April 1992
Subjects
Health Education - methods
Health Education - organization & administration
Health Promotion - methods
Health Promotion - organization & administration
Writing
Patient Education as Topic - standards
Program Development
Program Evaluation
Persuasive Communication
Communications Media
Public Relations
Abstract
Also known as the Pink Book, discusses specific steps in program development and includes examples of their use. Expands upon and replaces two earlier publications titled "Pretesting in health communications" and "Making PSA's work". Sources of additional information on each subject are included at the end of the chapters. Presents key principles and steps in developing and evaluating health communication programs for the public, patients, and health care professionals. September 2002: The print format of this publication is no longer available.
Language
English
Material Type
Book
Agency
BC Cancer Agency
Location
Vancouver Library
Audience
Professional
Call Number
WA590 M236 1992
c.1 BC Cancer Agency VC Library Available

Role of the media in promoting and reducing tobacco use

https://libraries.phsa.ca/permalink/catalog21819

http://cancercontrol.cancer.gov/brp/tcrb/monographs/

National Cancer Institute (U.S.). Bethesda, MD: National Cancer Institute, U.S. Dept. of Health and Human Services, National Institutes of Health , 2008. (Book, Online) — 1 copy, 1 available
Audience
Professional
Agency
BC Cancer Agency
Location
Kelowna Library
Internet
Call Number
WM290 R745 2008
Title
Role of the media in promoting and reducing tobacco use
Author
National Cancer Institute (U.S.)
Corporate Author
National Cancer Institute (U.S.)
Editor
Davis, Ronald M
Place
Bethesda, MD
Publisher
National Cancer Institute, U.S. Dept. of Health and Human Services, National Institutes of Health
Year Published
2008
Physical Description
xxviii, 655 p. : ill. ; 26 cm.
Series
NCI tobacco control monograph series 19
Subjects
Tobacco Use Disorder - prevention & control
Advertising as Topic
Tobacco Products
Communications Media
Health Promotion
Mass Media
Language
English
Material Type
Book
Online
Agency
BC Cancer Agency
Location
Kelowna Library
Internet
URL
http://cancercontrol.cancer.gov/brp/tcrb/monographs/
Audience
Professional
Call Number
WM290 R745 2008
c.1 BC Cancer Agency CSI Library Available